BUYER FIELD TOOL / 12 REQUIREMENTS

Review the proposal.
Keep the gaps visible.

Inspect one supplier against the commitment you are considering. Evidence for one requirement cannot cancel a missing mandatory answer elsewhere.

Your SEO agency evidence worksheet

Choose which requirements are mandatory for this decision. Mark evidence Verified after the responsible reviewer inspects a relevant artifact. Mark Conflict when observed evidence disagrees with the requirement. Leave missing or unresolved evidence Open.

HOLD: mandatory evidence remains open

0 verified · 12 open · 0 conflicts. 12 mandatory requirements selected. Optional gaps remain visible.

Twelve evidence requirements for one supplier; every row starts open
Requirement	Required for this decision?	Evidence state
01Comparable briefBusiness decision, website scope, constraints and the next commitment.	Mandatory	Comparable brief evidence
02Proposed teamNamed specialists, delivery owner, subcontractors and availability.	Mandatory	Proposed team evidence
03Technical coveragePage/template inventory, collection conditions and excluded areas.	Mandatory	Technical coverage evidence
04Implementation ownerApprover, implementer, release and reproducible completion evidence.	Mandatory	Implementation owner evidence
05Content acceptancePage map, factual reviewer, publishing scope and maintenance responsibility.	Mandatory	Content acceptance evidence
06Off-site methodsPublisher relationship, payment, destinations, approval and retention terms.	Mandatory	Off-site methods evidence
07Measurement baselineSource, period, market, conversion definition and comparison limitations.	Mandatory	Measurement baseline evidence
08Actionable reportingFinding, released change and later observation recorded separately.	Mandatory	Actionable reporting evidence
09AI-search scopeQuery panel, valid attempts, platform, dates and failure handling if commissioned.	Mandatory	AI-search scope evidence
10Comparable costInitial, recurring, excluded and buyer work over the same period.	Mandatory	Comparable cost evidence
11Access and assetsClient-owned accounts, scoped permissions and usable working files.	Mandatory	Access and assets evidence
12Renewal and handoverOpen work, continuing charges, receiving owner and access removal.	Mandatory	Renewal and handover evidence

Download the RFP brief ↓

Selections stay in page memory until reload. Export a CSV to retain the review. No completed review is submitted to this site. Add artifact references, reviewers and dates in your approved internal workspace.

What the four gate outcomes mean

Conflict: A mandatory requirement conflicts with the evidence. Resolve the conflict or revise the proposed scope.
Hold: No mandatory conflict, but at least one mandatory requirement remains open.
Selected gates complete: All selected mandatory requirements are verified. Optional gaps still remain visible.
Choose scope: No mandatory requirement is selected. Define the gates for the next commitment.

This proposed tool organizes a review. It does not measure a supplier's quality, establish regulatory approval or authorize a production release. Return to the purchasing decision →